Iskra Velitchkova mixes art, design and scientific knowledge to create contemporary communication pieces as dialogue tools. Ads, events, experiments and use cases.

Science today is more present than ever in our daily lives. Understanding the way we interact with our context, the broad offer of products and services, the access to people or to ourselves by carrying intelligent devices, is about more than just a question of interpretability. It is about a dialogue. And we need to include people in that dialogue. Traditional communication and advertising need new channels and habitats. This means, instead of communicate, disseminate. Be more responsible, more sustainable and more generous. And do it in a beautiful way.